Parle-G Biscuits Break 82 Year Sales Record, People Celebrate With Memes

I remember the days when dipping Parle-G biscuit in a steaming hot cup of milk was my shaam ka naashta while the elders in the family enjoyed the biscuit with their cuppa of chai. Over the years, one might have moved from milk to matcha tea, but the quintessential biscuit never fails to make an appearance.


Image Source

And the fact that the Rs 5 biscuit has broken its 82-year-old sales record in the country amid lockdown itself shows that the biscuit has become a part of every Indian’s life.

According to Economic Times, Parle Products, the makers of Parle-G said that March, April and May have been the best months in over eight decades. Mayank Shah, category head at Parle Products said:

“We’ve grown our overall market share by nearly 5%… And 80– 90% of this growth has come from Parle-G sales. This is unprecedented.”

The cookie also proved to be a saviour for all the stranded migrant workers who trekked to their home town amid the lockdown. Well, people online were overwhelmed with nostalgia upon seeing the household brand reach this milestone.

Hence, they took to Twitter to share the good news:

Some also celebrated with hilarious memes:

The biscuit is not just my go-to but is also one of the favourite treats of my doggo. Well, I am sure that everyone has a childhood memory that involves the decade-old biscuit. What’s yours? Tell us.

📣 Storypick is now on Telegram! Click here to join our channel (@storypick) and never miss another great story.