We live in a world where climate change is negatively impacting the natural habitats of several species. In addition, human practices of deforestation, hunting, and poaching have pushed many of them to extinction. Which is why people are looking at creative ways to reverse the damage. 8-year-old Frankie Morland has penned the song “World In Danger“, the proceeds of which will go to environmental charities.
According to the Hindustan Times, Fondation de France has created a computer-generated bee named “B” to raise awareness about the dwindling bee population. B now has a verified Instagram account and over 200,000 followers which it uses to help its mates.
News18 reports that 24% of bees are dying every year and this loss can threaten the entire ecosystem. How, you ask? Bees are responsible for pollinating flowers that enable pants to reproduce. If there are no bees, our food supply will be severely affected.
B became an influencer not to post lifestyle photos from different travel destinations but to collaborate with sustainable brands that participate in biodiversity programs and raise funds for bee habitats.
B also educates people on how they can take little steps to save the species like, planting Thyme which is nectar for the insects, keeping plants in the balcony for wild bees, etc.
Kudos to this tiny influencer for using the power of social media to save the bee community!