Ratan Tata is one of those business tycoons who doesn’t have haters. That’s why he isn’t worried about arriving at events in a Tata Nano that too, without bodyguards.
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However, sometimes, things can also go South with such blessed visionaries. Back in 1998, Tata Motors under the abled leadership of Ratan Tata launched Tata Indica. But due to its poor performance in the market, they decided to sell it to American giant Ford. But Ratan Tata’s meeting with the then chairman of Ford, Bill Ford wasn’t pleasant.
But years later, Ratan Tata took sweet revenge – the story of which was recently recounted by Vendant Birla. Taking to Twitter, he shared:
#OnthisDay:-2008
Tata Motors completed the deal to acquire two luxury car brands Jaguar and Land Rover.
“The best revenge is massive success.”
~ Frank Sinatra.
The revenge story Of #Tata, especially #RatanTata Ji over Ford is truly the story of massive success too. @RNTata2000 pic.twitter.com/YCKW6EMR6E— Vedant Birla (@birla_vedant) June 2, 2022
Going ahead with the story, he wrote that it was a humiliating experience for Ratan Tata on meeting with Bill Ford to cut a deal.
Ratan Tata flew to US and had a long discussion with #BillFord, the then chairman of #Ford.
It was a humiliating experience for Ratan Tata.
Bill Ford made demeaning comments like why Tata set their foot in manufacturing without knowing anything about #car production.
— Vedant Birla (@birla_vedant) June 2, 2022
Ford said that they will be doing him a favor if at all they bought the car unit. But they didn’t arrive at a deal.
What happened later is one of the best failures turned success moments in the business world.
— Vedant Birla (@birla_vedant) June 2, 2022
But nine years later when Ford went bankrupt, it was Tata who bought Jaguar and Landrover which lead Ford to exclaim that Tata did them a favor by buying JLR. Revenge is a dish best served cold!
An act of beautiful revenge by the visionary leader Ratan Tata- the winner of two civilian awards in India- Padma Bhushan and Padma Vibhushan.
Tata turned JLR into one of the most profitable in the industry. And today JLR is the backbone of Tata's finances.— Vedant Birla (@birla_vedant) June 2, 2022
He also turned it into one of the most profitable industries with his hard work, determination, and resilience and became the strongest leader ever.
The joint ventures with Marco polo buses Brazil, Daewoo trucks of South Korea, Fiat Chrysler, Hitachi heavy Machinery, and an aerospace & defence division- all prove the mettle of Tata Motors.
And their strongest leader ever- #RatanTata Ji.
— Vedant Birla (@birla_vedant) June 2, 2022
Not that’s how legends do it.