This Beautiful Ad About 2 Kids Sharing The Warmth Of A Hug Is Teaching Us All About Humanity

The world we live in is a place made up and tied to the societal status that draws the dividing line between us all. You might not see it but it is the sole reason we have alternate realities existing in our country.

And this sight is the most unfortunate result of them all.

While there are several kids who brave the hardships of the cold and often miss school in the winters, there are also kids who know humanity for what it is, at an age where they can’t even spell it.

This campaign by Godrej Ezee encapsulates it in the best way possible. If you ever struggle to take a leap, jump the line and spread the warmth of love, let a hug do the talking.

With the objective of alleviating the winter related hardship of underprivileged children, Ezee has taken the responsibility of building awareness for this important social cause and urging people to donate their woollen clothes through its CSR campaign called “Ezee Hugs”.

Ezee, in fact, has gone the extra mile in bringing warmth and comfort to the lives of needy children and collecting the woollens in ways more than one.

From placing collection boxes to collaborating with cab services for picking donations from the donor’s home, the campaign has done everything possible to champion the social cause.

So, when in doubt, hug it out. ? ? 

This story is brought to you in association with Godrej Ezee