Giorgia Villa is a 21-year-old Italian gymnast who recently won a silver medal at the 2024 Paris Olympics alongside her team. This was her massive comeback after she was forced to sit out the 2020 Tokyo Olympics after suffering an injury.
However, her latest Olympic win isn’t why she has gone viral on social media. Giorgia Villa, at one point, was sponsored by Parmigiano Reggiano. Yes, she was sponsored by cheese.
What’s funnier is that her ambassadorship for Parmigiano Reggiano came with a pointless yet iconic photoshoot. So here she is, performing impressive stunts, alongside big blocks of cheese.
She does all sorts of things in this photoshoot – she splits on four wheels of Parmesan, does a handstand…
…and in one picture, she is seen somewhat sensually posing with cheese.
One might question why an athlete is promoting cheese. But in an old statement published by the brand, they mentioned, “The combination of Parmigiano Reggiano and the world of sport is indissoluble in terms of authenticity, quality and energetic value, both in sporting activity and in correct nutrition.”
Olympic silver medalist and Italian gymnast Giorgia Villa is sponsored by parmesan cheese and takes many of her photos while posing with large wheels of cheese pic.twitter.com/klx8PEuFPN
— Women Posting W’s (@womenpostingws) July 31, 2024
For several people on social media, this was a hit and their dream job. This is what life goals look like!
wait pic.twitter.com/lt2aizxfEt
— Last Daze 😵💫 (@coolpix_jpg) July 31, 2024
This is what I mean when I say I love cheese💕 pic.twitter.com/d7Bf4Yd79t
— gee (@ginettegriffis) July 31, 2024
this is my new roman empire
— Grace (@GraceVanDien) July 31, 2024
If this isn’t life goals, I don’t know what is
— Sulman Aziz Mirza, MD? | TheKicksShrink (@sulmoney) July 31, 2024
I hope the photographer used every opportunity possible to say “say cheese”
— Adam Whitcroft (@AdamWhitcroft) July 31, 2024
you forgot to include #nottheonion 🤣
this is so wholesome and funny. it totally makes sense, but like, did Italy just decide she needed to be REALLY Italian or something? 🇮🇹 💚🤍❤️
— Inspired by Faith (@ahumble_servant) July 31, 2024
Maybe I should have worked out and become an athlete. This looks like a good life goal.
— Bethany | Commercial Real Estate (@bethanyjbabcock) July 31, 2024
If the photographer who clicked these photographs said ‘Say cheese!’ to Villa, life would have come to a full circle. 😛