If you live in Maharashtra, you must be knowing that Ganesh Chaturthi is celebrated with such aplomb and on a large scale. People go crazy and pray to Lord Ganesha for their well-being. Towards the end, the Ganesha idols are the immersed in water (Visarjan). But does it end here? NO.
The main problem with Ganesh Chaturthi is the immersion of idols. It affects the marine life after it is immersed in water.
Sprouts Environmental Trust, with support from a private company, has come up with an idea of creating Ganesha idols which are eco-friendly – a way to keep oceans clean and also FEED THE FISH.
Ganesha idols were first made with Plaster of Paris (PoP). In 2004, a company resorted to making these idols with clay so that it doesn’t pollute the environment.
But this time idols will be made by vegetarian food and corn so that aquatic organisms can devour that and not be killed. Also, these food items will be coloured in an innovative way with turmeric, Chandan, and geru. Isn’t this amazing?
The founder of NGO Sprouts said that they have made around 40 idols and they are receiving orders from across the country.
How Visarjan ruins the water bodies?
The materials that are used to make these idols ruin the aquatic life as these react with organic matter. The Plaster of Paris material that is usually used lessens the oxygen level of marine life and the chemicals like sulphur, phosphorus, and magnesium act as a spoilt sport.
If you wish to buy one of these idols, you can refer to this.
How was this idea implemented?
1. A Campaign named God save the Ocean was designed by two senior creative directors. A lot of ideas were put and an extensive research followed.
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2. Soon, they came across a person from Nagpur who makes idols out of chocolate. While this idea seemed good, but wasn’t implemented.
3. After this, vegetable powder seemed a feasible idea but even that had a potential to deteriorate the environment. And thus, vegetarian food seemed plausible. And thus, this was the solution – An idols that fish can eat! The small fish can consume this and larger fish can consume small fish, which is a healthy cycle and saves the environment.
People were happy over this change and tweeted these:
— Aditi Rao Hydari (@aditiraohydari) August 31, 2015
Please opt for eco-friendly idols this ganesh chaturthi to save the life-giving waters & its residents from pollution. #GodSaveTheOcean
— thekachraproject (@kachraproject) September 1, 2015
— Siddharth (@SK_Vaze) August 31, 2015
After seeing these reactions, I hope this trend catches on and people buy this idol because even Gods want us to save marine life.
News Source: Hindustan Times