Is This One Of The Scariest Anti-Smoking Ad Ever? You Decide.

We stumbled upon this clever trick pulled by the Cancer Patients Aid Association (CPAA) on unsuspecting smokers. Fitted at cigarette shops in place of the regular lighters, this chanting lighter played the death chant ‘Raam Naam Satya Hai’, every time someone tried to light a cigarette.

Sense of realization and horror.

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